Engage your customers instantly with business text messaging

Make every conversation count by sending timely texts and automating responses with GoTo Connect

Chat interface displaying an agent and client conversation, integrated with multiple communication channels, including WhatsApp, social, SMS, and web chat.
What is business SMS messaging?
Business text messaging is a way to communicate with your customers through direct, two-way SMS messaging. But business texting shouldn’t mean using separate apps or complicated setups. GoTo Connect keeps it simple with an intuitive business phone system with easy-to-use messaging capabilities, so you can easily reach your customers where they’re most active.
Build better customer relationships with business text messaging
  • Directly engage with your customers
    Business texting is the most effective way to get your message in front of customers.
  • Quickly connect when it counts
    Time-sensitive updates? No problem. Business text messages are delivered and opened within seconds.
  • Deliver impact without breaking the bank
    Business SMS messaging offers a high-impact, budget-friendly way to send appointment reminders, promotional offers, and feedback requests. Get results without maxing out your budget.
  • Leave the stress of compliance behind
    Make it simple for customers to join or leave your SMS list with easy text commands or clickable opt-in/opt-out links.
Collage of GoTo Connect AI Messaging Assistant, Generate.
A business worker smiling while holding a mobile and using GoTo Connect, Business SMS messaging to interact with customers.
Business SMS messaging made easy with GoTo Connect
Keep conversations flowing and customers engaged with ease.
  • Send 1-on-1 SMS texts straight from your team inbox.
  • Set up instant response to automatically send a text when you miss a call.
  • Keep customer details accessible to your team via shared contact management.

Do more with GoTo Connect CX

Next-level business texting starts with an all-in-one CX solution.

Manage SMS campaigns effortlessly.

  • Create, preview, and send SMS campaign messages easily using pre-written or custom templates.
  • Craft the perfect SMS campaigns with an AI-powered Messaging Assistant.
  • Centralize team messaging with a shared inbox so no query gets lost.
GoTo Connect, Business SMS messaging with options to create, preview, and send SMS campaign messages easily using pre-written or custom templates.
Experience unified messaging across all customer touchpoints
Deliver great customer experiences across every channel with GoTo Connect.
  • Web
    Respond to inquiries from the shared inbox.
  • Social media messaging
    Communicate with your customers on Facebook and Instagram.
  • WhatsApp integration
    Manage your WhatsApp business messages alongside other channels in one platform.
  • Email inbox
    Keep all your customer interactions in one place by adding email to your shared inbox.
  • Follow-up tools:
    Send satisfaction surveys after conversations, monitor sentiment trends, and ensure no feedback slips through the cracks.
Deliver great customer experiences across every channel with GoTo Connect with monitor sentiment.

Business SMS messaging is just the beginning

GoTo Connect has everything you need for improved communications, including:

  • ai-features

    AI Features

    AI-powered automation and insights that reduce manual tasks and enhance customer interactions. 
    Learn More
  • Call Management

    Call routing, transferring, and filtering flows that work best for you and your team 
    Learn More
  • flowchart

    Auto Attendant

    Deliver excellent service for all inbound callers, with less effort.
    Learn More

  • Virtual voicemail

    Check your voicemail messages by email, text, web app, or by transcript.
    Learn More

See what customers are saying about GoTo Connect

Frequently asked questions

Absolutely! Texting U.S. numbers requires compliance with The Campaign Registry (TCR), which helps prevent spam by having businesses register their brand and messaging campaigns.

GoTo Connect makes registration easy. You can quickly set up your brand and SMS campaigns through the GoTo Admin portal while ensuring your opt-in methods and privacy policies meet compliance standards. After approval, you can reliably send business text messages to your U.S. customers.

To automate SMS messaging in GoTo Connect, sign in to the desktop or web app, go to Engage > Automations, and click + Add automation. Name your automation, choose your audience (all contacts or specific groups), set a trigger (e.g., contact added to a group), define the timeframe, and select the action you want it to take.

You can create your SMS with the help of Message Assistant and customize your message with personalization variables, links, surveys, and MMS attachments. Just click Save & turn on, and you’re all set.

SMS (Short Message Service) is the standard type of text message sent over cellular networks, with a limit of 160 characters. The term “text message” is more general and includes both SMS and MMS (Multimedia Messaging Service), which lets you send pictures, videos, and other media.

Experience the efficiency of automated business text messaging


See how your team and your business work better with GoTo Connect.